• What are the success metrics for an app-based taxi aggregator (a competitor of Uber) during the initial phase?
• Zoom has introduced a new feature that allows users to send emoji reactions during meetings. How would you assess the effectiveness of this new feature?
• Choose a fintech product and discuss its business objectives and key performance indicators (KPIs).
• I ran an A/B test on Instagram. It resulted in a 10% increase in usage for Instagram stories and a 10% decrease in overall usage for Instagram. As a product manager, what metrics will you ask from me to make trade-offs on the A/B test?
• Target Online is launching a new feature to show suggested items when a person is on a product page online. What will be the launch metrics?
• How would you set goals and measure success for WhatsApp polls? Please walk us through your thinking process.
• How would you determine success for the "things to do" feature on Airbnb?
• You are a product manager for an online marketplace for pre-owned bicycles. The CEO has identified three goals. 1. Build high trust between buyers and sellers 2. Create a viral marketplace; and 3. Present the best portfolio of bicycles. What are the KPIs for each of the three goals?
• X’s DAU dropped from 70% to 60%. Why?
• What are the metrics for Google Photos?